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OUR STORY

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Auspicious is defined as

“a sign of future success”, evoking a feeling of a favorable tomorrow. 

 

We believe in that favorable tomorrow - one where you can be whoever you want.  No matter the social implications of your work or craft, you should be able to have whatever interests you like! 

 

 

 

 

THE PROBLEM

 

 

The state of fashion now is very segmented, i.e. if you wear X brand you are X kind of person.  If you wear Y brand you're definitely not Z person, and so on and so forth.  

 

 

"Accountants can't be obsessed with underground metal "
"Blue collar workers can't love Off White"
"55 year old's can't start picking up skateboarding."





Why?

 



AUSPICIOUS IS THE SOLUTION



 

 

We believe in true unity among humans.  No longer will you live a professional life and an at home one. No longer will your work define who you must be, or your clothes or your tastes in music. 

 

Enter Auspicious.  

 

A brand with the polymath in mind - those who enjoy multiple things in life, and who don't want to be put in a box. 

 

The real estate agent learning to code a video game? Auspicious. 
The high school football coach picking up chess? Auspicious. 
The doctor who's in a local band playing their first gig? Auspicious. 

 

We encourage you to be the polymath you always were.  Explore every outlet that peaks your interest - you never know what you may find out about yourself. 

 

 

POLYMATH - "a person of wide-ranging knowledge or learning."

 

 

The three swords represent the polymath perfectly - the multiple paths you can take in life, and the different interests that all of us have - even if they don't align with our professional careers. 

 

We want to remind you that it's not only OK to be a polymath - but that it should be celebrated. 

 

 

 


We look forward to seeing you in our clothing. 



 






 

Notable polymaths (our biggest inspirations) - Virgil Abloh, Donald Glover, Elon Musk, Eddie Murphy, Elvis Presley, Shaquille O'Neal, Michael Jordan, Leonardo da Vinci.